NAME: JOB TITLE:
Katie Seamstress
WHAT IS REWORK?
Rework is when we make something that is less popular in store more wearable i.e. we dye and customise garments to increase their selling point. Turning something that could be considered old fashioned into something current and on trend.
HOW DID YOU GET INTO REWORKING FOR COW?
I am a womenswear designer and I was passing by COW one day and saw the advertisement for a seamstress. I was intrigued as I wasn't that familiar with the shop, so I asked about the job role and it seemed something different to what I had done before so I applied.
HOW DO YOU CONSTANTLY COME UP WITH NEW EXCITING IDEAS?
I am constantly researching and doing comp shops to come up with new ideas and keep myself motivated.
WHAT'S THE MOST POPULAR ITEM YOU HAVE MADE/ REWORKED?
I’d say our Ralph Lauren dyed and bleached shirt dresses are the most popular item I have made, people really like them and they are all one off so no one will ever be caught short wearing the same thing.
WHAT DO YOU LOVE ABOUT COW?
I love the freedom I get at COW and how creative I can be everyday. I also love the selection of bags we get in.
WHAT ARE YOU EXCITED ABOUT FOR AW13?
I am going to Dubai for a while but in terms of COW and the trends I am looking forward to a new challenge as this will be my first winter with the company.
IS THERE ANYONE YOU LOOK UP TO FOR IDEAS AND INSPIRATION?
Not any person in particular but I keep my eye out for ideas from customers styles in stores and people I see walking round town.
