23 George Street Collaboration

You may have seen and even bought some of the jewellery and accessories that we have in our stores and wondered where we get those from. The supplier for our jewellery and accessories in our stores is the wonderful 23 George Street, an independent Jewellery Boutique based in Nottingham.
Walking into the wonderful store, which you can find at 23 George Street, Nottingham, is like walking into a treasure chest full of affordable quirky pieces of costume jewellery.  Expect to find a vast selection of items from rock style skull rings, religious symbols, punky spikes, twee pendants to kitsch bunny earrings. The store holds a few collections pleasing all of your on-trend needs, the pieces are easy to wear, eye catching and surprisingly very reasonably priced!

All images from Instagram/23GeorgeStreet

We asked the Store Owner and Buyer Jessica Matthews a few questions about how it all began and how the collaboration with COW came about.

HOW LONG HAVE YOU BEEN COLLABORATING WITH COW?

I have been working with Cow for just over 8 months now. I approached the Cow Nottingham store to see if they were interested in my collections and they were happy to stock my pieces in store which led to supplying for the other stores in Manchester, Birmingham and Sheffield.

HOW DO YOU SOURCE YOUR COLLECTIONS?

I do a lot of travelling and collect pieces we find and also use an overseas supplier to keep on top of demand.

WHERE DO YOU FIND YOUR INSPIRATION WHEN CHOOSING PIECES FOR YOUR COLLECTIONS?

I visit trade shows such as Bread and Butter in Berlin to find out the next big thing that my customers will want. I also keep an eye on future trends and blogs.

WHAT DO YOU LOVE ABOUT COW?

I love the interior and vibe of the stores, especially the new store that opened up in Nottingham. It is exciting to see what is going on in there. I think COW are going in a new direction rather than just being a regular vintage store and it is great to be involved.

WHAT ARE YOU EXCITED ABOUT FOR 2013?

I am excited about the summer! There are new styles coming out, new trends and you tend to see more jewellery on show in the summer with people wearing lighter garments and dressing up simple garments.   

We have 23 George Street Jewellery and Accessories available in our Birmingham, Nottingham, Sheffield and Manchester stores now.